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“50% of the
marketing
expenses
get thrown out
the window;
the question is
which 50%“ |
Henry Ford |
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daily point™ was developed
to answer this exact
question. daily point™ is a
specialized marketing system
that takes the
characteristics of the hotel
sector into consideration
and which was developed by
hoteliers for hoteliers.
daily point™ software offers
the following areas:
daily point™ is directed
towards hotels with at
least 30 rooms as well as
small up to middle-sized
hotel groups
(please click
here for our standard
solutions).
The software is used over
the internet and allows for
quick and cost efficient
utilization. You need
neither special hardware and
software nor special
administrators to work with
daily point™. All you
require is a PC with
internet access and
browser. The system is
usually at your disposal
within 5 days.
To start up, all your system
data (primarily PMS/FO) will
be imported into daily
point™ and are cleaned up
and processed for marketing
purposes. This process
includes a correction of the
postal addresses,
examination of the e-Mail
data, salutation and name
fields as well as doublet
rectification. The
implementation of a
widespread relationship
management is only possible
after the marketing data
base has been cleaned up.
daily point™
is a licensed product
which you need not buy, you
rent it. Due to the fact
that you run it over the
internet, investments for
software, servers,
administration and product
maintenance are not
necessary. To reach the best
possible results, a certain
number of marketing support
hours is included in each
license.
Should you require more
information, please send us
a short
e-Mail
or give us a call at +49
(89) 30 65 75 24; our office
hours are from Monday to
Friday from 9:00 am to 7:00
pm. We then have the
opportunity of personally
(and completely free of
charge) elucidating daily
point™, as well as other
services.
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