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CMS - Campaign Management System

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The integrated Campaign Management System in daily point™ offers you all the tools to accomplish your marketing activities plan, efficiently follow them up and accurately determine the results. You no longer have to work with an inaccurate and often wrong method of rate code analysis; daily point™ calculates the exact revenue of your marketing actions 

With daily point™ - marketing becomes measurable!

Guest data is selected with the integrated Query Builder.  Your account manager, in this case our marketing support, usually takes over this work for your. Marketing action’s success primarily lies in the correct selection of your target group. TS&C are the specialists in selecting and compiling such data bank queries and that’s why we recommend that you let us take care of this.

Estimate Manager analyzes the data quality. Besides that, you have the possibility of re-processing the selected data or adding new data to the base.

Subsequently the target group (mailing data) is entered into the actual Campaign Management System. You now have an overview of all past actions. This tool offers you the possibility of checking any possible over laps between your various actions, thus bundling your shipments and implementing savings potential.

After your marketing action has been completed, daily point™ calculates the exact sales volume of all connected bookings; your marketing center becomes a profit center!

Contact us; we gladly give you more details about Campaign Management System

 
 

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